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Management Philosophy

SK Rent-a-Car's management philosophy is 'SKMS.'

MANAGEMENT PHILOSOPHY

SKMS Puts the Happiness of
Our People at the Center

First established in 1979, 'SKMS' (SK Management System) is SK's own management philosophy and operating principle. Built on the belief and practice of every SK member, it has become the foundation of SK's corporate culture, and SK pursues the happiness of its people together with that of its stakeholders.

A diagram showing that SKMS aims for a virtuous cycle among the happiness of stakeholders, the pursuit of SUPEX, and Paegi (see details below)

A diagram showing that SKMS aims for a virtuous cycle among the happiness of stakeholders, the pursuit of SUPEX, and Paegi (see details below)

Belief and practice in the management philosophy - Commitment
  • Happiness of Our People
  • SUPEX Company
  • VWBE Culture
  • VWBE Culture VWBE Culture

    VWBE Culture
    • When our people pursue happiness on their own, they engage in Voluntary and Willing Brain Engagement (VWBE).
    • VWBE, expressed outwardly, is the Paegi — the passionate drive to succeed at work.
  • SUPEX Company SUPEX Company

    SUPEX Company
    • A SUPEX Company secures top-tier competitiveness and a long-term foundation for survival, creating economic and social value together with the happiness of its people.
    • SK Rent-a-Car grows step by step into a Better Company, working toward becoming a SUPEX Company.

VISION

SK Rent-a-Car is Building
a Happy Future

Based on SKMS, we are creating a great place to work where our peopleand stakeholders alike can enjoy sustainable happiness.

A diagram showing that the survival and growth of the company, together with securing lifelong competitiveness for our people, build a great place to work (see details below)
  • Company Survival and Growth

    Company Survival and Growth
    We continuously improve our services and customer satisfaction, and pursue future growth businesses to respond to a fast-changing business environment.
  • Lifelong Competitiveness of Our People

    Lifelong Competitiveness of Our People
    We support our people's continuous learning and growth so they can find self-fulfillment and meaning in their work.
  • A Great Place to Work

    A Great Place to Work
    We are building a company that both our people and stakeholders find great, and want, to work for — one where everyone can enjoy sustainable happiness.
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