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"Easy to ride, a pleasure to drive" We go beyond transportation to deliver a new Car Life to our customers.

COMPANY OVERVIEW

SK Rent-a-Car, Korea's Leading Mobility Company

Since its establishment in 1988, SK Rent-a-Car has grown into Korea's leading mobility company by providing new and used car rental and vehicle management services, and now operates approximately 200,000 authorized rental vehicles and a nationwide network of 178 branches.

  • KRW 1.5585TRevenue (FY25)
  • 200,000Authorized Vehicles
  • 178Nationwide Branches
  • 636Employees
  • KRW 4.0279TTotal Assets (FY25)
  • KRW 168.7BOperating Profit (FY25)
  • 3Used Car Trading Centers (Seoul, Incheon, Cheonan)
  • 9Logistics Centers (Nationwide)

MILESTONE

SK Rent-a-Car's Growth Journey

Company founded

1988
2007

First to obtain a Quality and Environmental
Management System certification

Industry's first
personal long-term rental plan launched

2009
2012

Industry's first
electric vehicle rental product launched

SK Rent-a-Car and AJ Rent-a-Car merge into
the integrated company 'SK Rent-a-Car'

Surpassed 200,000 authorized vehicles

2020
2021

Launched 'SK Rent-a-Car Direct,'
an online rental car channel

Industry's first to publish
a 'Sustainability Report'

2022
2023

Ranked No. 1 in the rental car category of
the National Customer Satisfaction Index (NCSI)

Received the $30 Million Export Tower Award

Governance transferred
to Affinity Equity Partners

Industry's first to build
an 'AI Smart Customer Center'

2024
2025

Opened 'SK Rent-a-Car Auto Auction,'
Korea's largest used car auction center

Industry First / Key Achievement

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