CEO's Greetings

Greetings.
Since launching its business with about 150 vehicles in 1988, SK Rent-a-Car is the leading player of the car rental industry of Korea.

In the rapidly changing mobility landscape, SK Rent-a-Car is recently putting in high gear an identity shift towards an EV service provider, developing a foothold for growing together with customers/society.

To that end, SK Rent-a-Car is strongly committed to becoming a data-driven O2O mobility service provider which happens to be its new vision and focused on prospecting solid growth drivers in terms of business model innovation to improve sustainable customer value, ESG environment implementation to deliver greater social value, EV-exclusive platform development, and rental market exploration.

Going forward, SK Rent-a-Car vows to do its best as a mobility service provider to ensure that stakeholders enjoy a more advanced mobility life, endeavoring to enable persistent BM innovation for sustainability management.

Thank you.

CEO of SK Rent-a-Car Co., Ltd. Hwang Il Moon